littleNemo Wrote:pieter Wrote:NONE OF THEM BUY VINYL. They buy CDs.
That's not completely right. They buy vinyl, but they don't buy 12" singles. It's not the medium but the format that doesn't work with these people.
Absolutely right. I should have been more accurate: what I meant was what you said; the 12 inch single format. Thanks!
That said (Captain Obvious entering the hizhouse), CD sales overwhelmingly surpass vinyl sales, so in the larger sense, my point stands I think. Maybe I should restate it in this more inclusive way: this ("our") audience that I'm talking about buys CDs and (sometimes) LP formatted vinyl, not 12 inch dance singles.
littleNemo Wrote:pieter Wrote:NONE OF THEM BUY VINYL. They buy CDs.I think that these people would go to clubs and parties, just like they go to a Sonic Youth concert. They queued up for Photek in 97, and that could happen again.
Operative word being "would," dependent on an "if." That's if there were a club night on offer that holds out the promise of those nights they remember back in 97 or whenever; if they had some kind of reasonably sound expectation that this given night would be free of the childish monotony of the current, dominant scene. How would they be convinced though that this night is the real deal? You can hardly attach the scene's leading names to the night as most of them have become what 'we' are seeing as the problem, not the solution. A night in LA (where I am) that had many of us here on the bill (and some others who aren't here but whose music we appreciate, i.e., Dev, Danny Breaks, Polar, etc.) just isn't going to create any serious hype. Not now. The question is, how to get to a point where a night with us WILL draw a crowd around the block? Maybe a small part of that is--as you and I agree--finding a way to start selling listener-friendly full-length albums and compilations to these people and get them excited about the music and the artists, NOT about the dnb scene as a whole. As long as this fantasy night is viewed from the outside as a dnb night, I don't think we'll ever get these people back in the door.
I guess this supports Naphta's idea of a schism. Whether or not that schism should be organized around manifestos and missions or whether or not it should just shamble along its own organic path is part of what we are--and should be--talking about here. I have few answers.
littleNemo Wrote:pieter Wrote:NONE OF THEM BUY VINYL. They buy CDs.But they heard the music first, and not on a 12" but on Modus Operandi. So it wouldn't be a bad idea to step out of the club with one foot and address the non-DJ crowd with formats that suit them better. Maybe this could lead to more artistic freedom as well.
Exactly!
Nuffo'me. Happy weekend.